Category : Ecommerce

Marketing / Ecommerce - 1 month ago

Ecommerce Performance

The Ecommerce Performance report, produced by Econsultancy in partnership with Conversion.com, explores the extent to which organisations use experimentation to improve ecommerce performance, looking at ecommerce strategies, approaches used to identi...

Marketing / Ecommerce - 1 month ago

Can dynamic pricing be a headache for brands?

But the thing that really stood out about the activity was this: there were no price tags in-store. Visitors to the pop-ups had to scan a product on the Amazon app in order to find out the price. Easy to see how this benefits Amazon. Not so easy to s...

Marketing / Ecommerce - 2 months ago

10 no-nonsense web design trends for 2018

So, what's coming in 2018? Here are a few predictions... (And don't forget that subcribers can download our User Experience & Interaction Design for Mobile & Web Best Practice Guide) 1. The death of flat design In our UX trends for 2018, Will...

Marketing / Ecommerce - 2 months ago

Four tips for reducing checkout abandonment

Checkout abandonment has been measured at between 60% and 80%. That’s not actually so surprising when you consider how painful some online checkouts can be. So, outside of speed, what can retailers do to improve checkout UX? Keep data entry to a mini...